Magnifying the Profitability of your Franchisees with Bruce Lane of Quaker Steak & Lube

Author: Josh F. Brown
12/31/2019

Bruce Lane joined Quaker Steak & Lube® in June of 2017 as Vice President of Operations and Franchise Services. For the previous seven years, he worked with both Franchise Development and Operations for Fuddruckers. Prior to that, Mr. Lane served in an operational leadership role for 7-Eleven and leading up to that he was a multi-unit franchisee with Waffle House, Inc. Now, his primary focus is putting Quaker Steak & Lube’s franchisees first by providing expert guidance and knowledge towards productivity and profitability alike.

Key Takeaways:

[0:18] Today’s episode of Franchise Euphoria is brought to you by IndyFranchiseLaw.com, a leading resource in the franchise space. Head over to IndyFranchiseLaw.com learn more!

[0:59] Josh introduces today’s guest, Bruce Lane, the Vice President of Operations and Franchise Services for Quaker Steak and Lube.

[1:53] Josh welcomes Bruce to Franchise Euphoria.

[2:22] Bruce shares some information about his business history and what led him to Quaker Steak & Lube.

[4:21] Being a franchisee prior to becoming a franchisor has given Bruce a better perspective and appreciation for managing his franchisees now.

[6:04] Bruce guides his team by keeping two questions in mind: how are they making the franchisee’s life easier and how are they making them more money?

[8:16] Quaker Steak & Lube is centralized in the Pennsylvania region of the country with 17 company owned stores and 27 franchised locations.

[10:54] The average Quaker Steak & Lube location is between 8,000 and 10,000 square feet with lots of car and motorcycle theming throughout the facility.

[13:17] The ideal Quaker Steak & Lube franchisee is someone who has years of business experience, likely within a multi-unit system, and wants to get into owning their own business.

[15:57] Bruce finds that the best way for Quaker Steak & Lube to recruit their franchisees is by showing them their proven system and demonstrating the support they will receive.

[17:57] If you want to learn more about Quaker Steak & Lube, visit their website listed below.

[19:53] Thanks for listening, and please, reach out to Josh anytime through email at josh@franchiseeuphoria.com. If you enjoyed this interview, please leave us a review on iTunes.

Mentioned in This Episode:

josh@franchiseeuphoria.com

www.franchiseeuphoria.com

www.indyfranchiselaw.com

lubefranchising.com

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Josh Brown

Hi! I’m Josh Brown, franchise attorney and creator of the Franchise Euphoria podcast. I’m just your average guy who loves to golf, eat hibachi, and immerse myself in the ever-expanding franchise world.

My goal is to navigate entrepreneurs and all people interested in the current events of franchises through all the hottest topics and most popular tools for success. Going on four years now, Franchise Euphoria is hotter than ever and ready to help you plan and execute a pathway to success.

Josh Brown

Great and applicable information from professionals in the franchise world that are doing it every day. I’ve listened to 3 episodes: Gutter Brothers, Woofies, and Cycle Bar. Enjoyed all and looking forward to hearing more.

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What do you get when you combine business savvy, legal expertice and a great personality? You get the ultimate podcast for franchise owners. Josh Brown brings it all togehter perfectly with Franchise Euphoria. Not only does he possess all of the skills and abiliites above, but he has great guests, asks awesome questions and created the ideal podcast for this niche. If you have a franchise, or are considering it, subscibe to this show and consume all of the content!

Started listening to Josh's podcast after the wife and I decided to buy a franchise and I quickly went through about 200 episodes on 1.5x & 2x, before signing on to purchase a franchise. Josh's info was an invaluable part of our decision to buy, and after listening to so many episodes, I felt like I knew and trusted him on a personal level, so it was a no-brainer to enlist his services when it came time to review the franchise agreement. Josh was super easy to talk to and very empathetic to our needs, and being first time business owners, we needed all the empathy we could get. Josh helped us negotiate a great deal with the franchisor and we were very happy with his services. Great podcast, great guy, great service to anyone involved in the franchise world!

Very interesting discussion. I found the information valuable.

I've just completed the legal process of franchising my business and have now begun selling franchises. Just found this podcast and it's an incredible resource! Great content and Josh is a very engaging host. Highly recommend for franchisors and franchisees.