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Innovating Traditional Industries with James Jakobsen and Peter Roberts of ManageMowed

Business partners James Jakobsen and Peter Roberts founded ManageMowed more than 20 years ago in Edmonds, Washington. The high school friends started as landscapers, working on residential and commercial projects. After the 2008 recession, residential work plummeted, and James and Peter evolved ManageMowed into a commercial landscape management business that subcontracts work to owner-operator crews. The model is attractive as commercial work is less impacted by economy shifts. After they began focusing on commercial landscaping, Peter and James realized the subcontracting model was able to swiftly take the headache out of landscaping for building managers. The brand has several marquee clients, including Public Storage, Safeway and Jack in the Box. There are currently three corporate ManageMowed locations in Seattle, Washington; Denver, Colorado; and, Portland, Oregon.  

Key Takeaways: 

[0:18] Today’s episode of Franchise Euphoria is brought to you by IndyFranchiseLaw.com, a leading resource in the franchise space. Head over to IndyFranchiseLaw.com learn more!  

[0:59] Josh introduces today’s guests, James Jakobsen and Peter Roberts, the co-founders of ManagedMowed. 

[2:58] Josh welcomes James and Peter to Franchise Euphoria. 

[3:21] James and Peter discuss how their concept evolved from a traditional landscape company to what it is today. 

[5:52] Franchising wasn’t the initial plan for ManageMowed but they began exploring it when they decided they wanted to scale up their business model. 

[8:20] James and Peter address how they made their transition from a young company that accepted every client that was presented to them to a niche business that was more focused on a specific client. 

[11:22] One challenge James and Peter had to overcome was the sales aspect of their business. While they felt comfortable with running and managing their concept, driving new business was a struggle for them. But once they pushed past this challenge, they started seeing the results they wanted. 

[13:38] James and Peter made the decision to expand with just their commercial clients which was propelled by the economy in 2008. 

[18:27] Since the ManageMowed clients tend to not see their landscape team, they focus their relationships more on their account managers rather than their landscape subcontractors.  

[20:37] The ideal ManagedMowed franchisee is someone with quality sales and management experience that can drive business. 

[22:18] If you’d like to learn more about ManagedMowed, you can visit their website below. 

[23:37Thanks for listening, and please, reach out to Josh anytime through email at josh@franchiseeuphoria.com. If you enjoyed this interview, please leave us a review on iTunes. 

 

Mentioned in This Episode: 

josh@franchiseeuphoria.com 

www.franchiseeuphoria.com 

www.indyfranchiselaw.com 

www.ManageMowedFranchising.com   

Josh Brown

Josh Brown

Hi! I’m Josh Brown, franchise attorney and creator of the Franchise Euphoria podcast. I’m just your average guy who loves to golf, eat hibachi, and immerse myself in the ever-expanding franchise world.

My goal is to navigate entrepreneurs and all people interested in the current events of franchises through all the hottest topics and most popular tools for success. Going on four years now, Franchise Euphoria is hotter than ever and ready to help you plan and execute a pathway to success.

Josh Brown

Josh Brown

Hi! I’m Josh Brown, franchise attorney and creator of the Franchise Euphoria podcast. I’m just your average guy who loves to golf, eat hibachi, and immerse myself in the ever-expanding franchise world.

My goal is to navigate entrepreneurs and all people interested in the current events of franchises through all the hottest topics and most popular tools for success. Going on four years now, Franchise Euphoria is hotter than ever and ready to help you plan and execute a pathway to success.

pardee2003 from United States
11/16/2019
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Great and applicable information from professionals in the franchise world that are doing it every day. I’ve listened to 3 episodes: Gutter Brothers, Woofies, and Cycle Bar. Enjoyed all and looking forward to hearing more.
WTutor311 from United States
8/30/2019
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Highly recommend. Great guests. Filled with tons of helpful information.
Katie Joy B. from United States
7/16/2019
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Josh and his wide variety of knowledgeable guests are truly rockstars! They deliver quality (and free!) franchise knowledge and advice in each and every episode. The great advice they provide, combined with the engaging way they deliver it had me hooked from the very first listen. Thanks for putting out such a stellar show Josh - keep up the great work!
Jordan gross from United States
07/15/2019
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This podcast provides the advice necessary to start building, growing, and scaling your business TODAY! The host asks probing questions of his guests that add value to the listeners in an immediately implementable way!
VPugliese from United States
07/15/2019
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What do you get when you combine business savvy, legal expertice and a great personality? You get the ultimate podcast for franchise owners. Josh Brown brings it all togehter perfectly with Franchise Euphoria. Not only does he possess all of the skills and abiliites above, but he has great guests, asks awesome questions and created the ideal podcast for this niche. If you have a franchise, or are considering it, subscibe to this show and consume all of the content!
Mick James from United States
06/05/2019
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Started listening to Josh's podcast after the wife and I decided to buy a franchise and I quickly went through about 200 episodes on 1.5x & 2x, before signing on to purchase a franchise. Josh's info was an invaluable part of our decision to buy, and after listening to so many episodes, I felt like I knew and trusted him on a personal level, so it was a no-brainer to enlist his services when it came time to review the franchise agreement. Josh was super easy to talk to and very empathetic to our needs, and being first time business owners, we needed all the empathy we could get. Josh helped us negotiate a great deal with the franchisor and we were very happy with his services. Great podcast, great guy, great service to anyone involved in the franchise world!
Dean575 from United States
06/04/2019
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Very interesting discussion. I found the information valuable.
Summieysum from United States
05/06/2019
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I've just completed the legal process of franchising my business and have now begun selling franchises. Just found this podcast and it's an incredible resource! Great content and Josh is a very engaging host. Highly recommend for franchisors and franchisees.
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