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Franchise Friday: Goldfish Swim School

Welcome to Franchise Friday, a weekly showcase of unique franchise systems. It’s not always about what’s “hot” in franchising but more so about what provides unique opportunities that are a good fit for you. We want to help bring light to those franchise systems who set themselves apart to help educate those who are considering buying a franchise.

This week we’re covering Goldfish Swim School, a franchise facility designed for children’s swim lessons and private parties. Goldfish Swim School began business in 2006 and quickly transitioned their efforts to franchising in 2008. As of 2017, they have 66 franchised locations open in the United States. Recently, we are seeing increased popularity in private facilities for care and recreational activities for children; people are looking for trustworthy places to bring their children to provide them with enriching experiences that are worth the extra money to keep them safe. Goldfish Swim School boasts of their intense training regimen that produces quality instructors who must pass a specific curriculum to be certified employees for these facilities. Many communities offer programs through local school systems or park and recreational departments, however, many parents and guardians are looking for solid programs that lay out a quality system to enroll their children in. This market is virtually unsaturated for recreational activities such as swimming and provides an interesting opportunity to potential franchisees passionate about childcare programs.

We hope you enjoyed learning about this unique franchise system! If you would like to learn more about their franchise opportunities, head over to And, of course, before you buy a franchise, make sure it is a great fit for you, it is a wise investment, and you have vetted the system through an experienced franchise professional.

Disclaimer: Nothing in this post should be construed as an endorsement of any particular franchise system or as legal advice in general. This post is intended for informational purposes only.